8 Steps For Turning Your Service Into A Product
During the pandemic, consumers and businesses have drastically cut their expenditures on services to conserve cash and avoid human contact. However, we’re still buying products that meet an immediate need, such as online training solutions like Zoom or home exercise equipment, instead of open-ended consulting services or personal training services.

This has created a unique opportunity for service-based businesses to turn their services into products. In this free ebook, 8 Steps For Turning Your Service Into A Product, you’ll discover:

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The 3 reasons service companies are getting hit hard now
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The surprising secret Harvard Professor Theodore Levitt learned about why we buy
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How 9 service businesses transformed themselves into product companies
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The 8-step formula for productizing your service
Service companies have been among the worst hit by the coronavirus, and yet it’s not too late to capitalize on the consumer rush to purchase products that meet their immediate needs. Many businesses have transformed themselves into successful product companies as a new strategy, and this ebook shares the steps on how to begin.
8 Steps For Turning Your Service Into A Product

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Thursday, December 10, 2020
12:00 noon EST